Background In partnership with Geometry and Gradient, Cadence has provided design, fabrication, and installation and…
![](https://cadence-inc.com/wp-content/uploads/2018/11/chuttersnap-458798-unsplash-copy-2.jpg)
Mercedes-Benz
![Alvalle_Chicago_0003 Alvalle_Chicago_0003](https://cadence-inc.com/wp-content/uploads/2018/11/Alvalle_Chicago_0003-2.jpg)
Background
With a need to change the traditional meeting format to better meet audience needs, Cadence developed a revolutionized approach to the Mercedes-Benz National Parts and Service Managers’ Meeting that has maintained the brand’s “The Best or Nothing” standard year after year.
Cadence focused on helping attendees make the Mercedes-Benz customer experience better and better, creating efficiencies and building future growth opportunities. Cadence continues to inject new ideas in this event.
Project Highlights
- Built a mock dealership so attendees can experience new resources in their own environment
- Created interactive breakout experiences in theaters for small groups to get information quickly
- Developed a meeting app with proximity-based alerts, attendee connect, and vendor lead capture
![Alvalle_Chicago_0003 Copy Alvalle_Chicago_0003 Copy](https://cadence-inc.com/wp-content/uploads/2018/11/Alvalle_Chicago_0003-Copy-4.jpg)
![MercedesTech MercedesTech](https://cadence-inc.com/wp-content/uploads/2018/11/MercedesTech.jpg)
![MercedesTheater MercedesTheater](https://cadence-inc.com/wp-content/uploads/2018/11/MercedesTheater.jpg)
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